The new lineup features Coconut Vanilla, Pistachio Gelato, Raspberry Sorbet, and Strawberry Swirl, spanning body washes, scrubs, deodorants, and mists. According to Kathryn Fernandez, Head of Dove Masterbrand and Skin Cleansing, the range is a direct response to consumer demand for self-expression through sweet, indulgent scents that evoke childhood memories. Each product is priced between $6.99 and $7.99.
Dove Turns Skin Care Into Dessert With New Target Exclusive Collection
Nostalgia meets personal care as Dove launches its Ice Cream Parlor collection, a limited-edition series of body products hitting Target shelves nationwide. Starting July 5, the brand is inviting customers to build their own scent routines using four dessert-inspired profiles designed to mimic classic parlor treats.
By encouraging shoppers to mix and match items—a concept the brand calls creating a "self-care sundae"—Dove aims to shift daily hygiene into a more personalized experience. This seasonal release joins the company’s long-standing portfolio, which has focused on moisturizing cleansers since its 1957 debut. The collection is available exclusively at Target stores and on the retailer's website while supplies last.
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