The company’s total net income for the first half of the year reached US$55 million, a surge primarily attributed to the fair-value recognition of 475 million 9BIT tokens received during the quarter. These assets are part of a cooperation agreement with the Panama-based 9BIT Foundation. Currently, The9 holds 1.9 billion 9BIT tokens and 347 BTC, with a combined market value estimated at approximately US$120 million.
Beyond financial gains, the firm is scaling its flagship platform, the9bit, which now hosts over 180,000 games generated through proprietary AI tools. CEO George Lai described the platform as an AI-native production operating system that uses a model-agnostic layer to coordinate development workflows. To drive further adoption, The9 has secured 41 brand partnerships and is expanding marketing efforts across Southeast Asia, with plans to target markets in the Americas and Europe.





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