The new supplement, packaged in Mixed Berry stick packs, combines HMB, essential amino acids, creatine, and resveratrol. By merging sports nutrition staples with anti-aging antioxidants, the formula aims to support muscle protein synthesis and energy production during daily routines. According to Twinlab CEO Anthony Zolezzi, the release is designed to anchor the Reserveage brand in a lifestyle-focused approach to longevity.
Reserveage Targets Healthy Aging Market With New Longev+ Supplement
To help aging adults maintain physical strength and activity, Reserveage has launched Longev+, a specialized supplement blend available exclusively at The Vitamin Shoppe. The product arrives as the brand's parent company, Twinlab, moves through a proposed acquisition by the wellness firm cbdMD.
This rollout aligns with consumer preferences identified in The Vitamin Shoppe’s 2026 Health & Wellness Trend Report, which points toward a growing demand for simplified and accessible wellness routines. The product launch occurs amid a transition for the Twinlab portfolio, which is currently subject to a definitive asset purchase agreement by cbdMD, Inc. Ronan Kennedy, CEO of cbdMD, noted that the acquisition seeks to leverage Reserveage’s established retail footprint and product heritage to bolster the company's broader consumer wellness platform. The transaction remains pending court approval and standard closing conditions.
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